Spring 2021 Intern
Diana Hernandez is a junior at Illinois Wesleyan University. This is her second semester as an intern at the SBDC.
Diana chose her Design, Technology, and Entrepreneurship (DTE) major because she enjoys incorporating creative, technical, and business skills in her coursework. She selected a Product Design emphasis because she enjoys learning through hands-on work and making prototypes to actually see how a concept or object works. Her ideal career involves designing products for children, like toys or fun funky furniture, or even a museum exhibit designer. Diana is also passionate about immigrant rights and strives to become a voice for the voiceless. She dreams of helping create a campaign to establish legal protections for migrant children and spread awareness of the abuse and neglect they face in US government custody.
The opportunity to gain marketing and graphic design experience is what drew Diana to the SBDC internship this semester. As she is responsible for managing our social media marketing content, creating event collateral, and a client project focused on social media strategy she is certainly growing both those skills. At the midpoint of her internship experience, Diana has already learned the importance of business branding as it relates to social media strategies for small business owners. She shares that "While every client and their business is different, it's important to help them see their brand and marketing from different perspectives, especially the perspective of their target customers."
In her free time, Diana loves being crafty. She has always loved sewing and cross-stitching, and when she was younger she designed clothing for her dolls. Now, she designs clothing for herself! Diana is also a student worker at IWU's IDEA Center, which is an innovation hub that provides tools and resources, like 3D printers and laser cutters, to students and faculty on campus. She enjoys learning more about the machines and how to make fun and quirky knickknacks for friends and family.