SMALL BUSINESS

SATURDAY

November 28, 2020

Click here to view this hashtag on Instagram!

Shop Small Studio

An online resource that small business owners can use to create and download complimentary custom marketing materials in just two minutes or less

  • From signage to social media posts, these materials can help small business owners encourage customers to Shop Small safely on Small Business Saturday (November 28) and all season long.

  • Learn how to use the Shop Small Studio to promote their business by downloading this one-pager.

  • Explore all resources from the Shop Small Studio here!

Black-Owned Business Resources

An online resource black-owned small business owners can use to create and download complimentary custom marketing materials as well as learn about other black-owned businesses and resources.

  • From the Built to Last podcast that celebrates black-owned businesses, to a holiday collection of black-owned brands, to a custom map of 100 black-owned businesses, to stories from black-owned business owners on how they are pivoting, persevering, and moving forward, this page helps black-owned businesses proudly proclaim who and what they are. 

  • Explore all resources for Black-Owned Business here!

Season of Small

Downtown Bloomington will be celebrating Small Business Saturday

with a month-long passport campaign

  • How to participate:

    • Shoppers pick up the "passport" at any of the 30 participating retailers in downtown Bloomington starting 11/28.

    • Shoppers will receive a stamp in their passport for each purchase they make from November 28th-December 24th. 

    • All stamps will act as entries for the many giveaway baskets. 

    • The more stamps in your passport, when you turn it in by 12/24, the more entries you receive to win a prize basket. 

  • The prizes:

    • The 30 participating retailers have donated goods that are a value of $800+ while will be divided into multiple giveaway baskets. 
    • The City of Bloomington will announce the winners via Facebook live on the Season of Small Facebook Event page the week of 1/11. They will follow the live video up with a post that includes the winner's name on Instagram and Facebook. 

  • How to learn more:

    • Check out the Facebook Event Page for more information!

    • Shoppers are encouraged (but not required) to use the following hashtag: #downtownBLM #shopsmall

Shop Small All Weekend

Spend Black Friday, Small Business Saturday and Don't Forget about Sunday in Uptown Normal

  • From Nov. 27 to Nov. 29, Uptown businesses will be offering great sales and specials as a thank you to the loyal customers that shop small all year long!

  • Check out the Facebook Event Page for more information.

Small Business Facts

7/10 Thanksgiving weekend shoppers spend money at a local business

Season of Small

Downtown Bloomington will be celebrating Small Business Saturday

with a month-long passport campaign

  • How to participate:

    • Shoppers pick up the "passport" at any of the 30 participating retailers in downtown Bloomington starting 11/28.

    • Shoppers will receive a stamp in their passport for each purchase they make from November 28th-December 24th. 

    • All stamps will act as entries for the many giveaway baskets. 

    • The more stamps in your passport, when you turn it in by 12/24, the more entries you receive to win a prize basket. 

  • The prizes:

    • The 30 participating retailers have donated goods that are a value of $800+ while will be divided into multiple giveaway baskets. 
    • The City of Bloomington will announce the winners via Facebook live on the Season of Small Facebook Event page the week of 1/11. They will follow the live video up with a post that includes the winner's name on Instagram and Facebook. 

  • How to learn more:

    • Check out the Facebook Event Page for more information!

    • Shoppers are encouraged (but not required) to use the following hashtag: #downtownBLM #shopsmall

Small Business Saturday was established in 2010 by American Express and is a registered trademark to American Express. The McLean County SBDC is working to encourage the participating in Small Business Saturday through our marketing efforts and our Sponsored Small Business Saturday Sweepstakes. Read SBS History to learn more. #SmallBusinessSaturday

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Our SBDC is funded in part through a cooperative agreement with the the U.S. Small Business Administration, the Illinois Department of Commerce and Economic Opportunity, Illinois Wesleyan University, the City of Bloomington, and the Town of Normal. 

Small Busness Administration
Illinois Department of Commerce and Economc Opportunity
City of Bloomington, IL
Town of Normal, IL